"Endless referrals" -- the name of a well known book by Bob Burg.
Tantalizing, isn't it? The word endless ...
But whatd'ya gotta to give to get "endless"??
Most networking 'experts' agree, in fact they practically talk themselves blue in the face saying the same thing over and over again -- they give us the answer and yet, at best, we only ever half-hear them.
Why is that??
The short verion of the answer is 'keep in touch' ... but since that seems too simple for most of us -- here's a longer one for wrapping our minds around:
This chart shows just how important a part of the puzzle referrals actually are for small business marketing . A whopping 43% told David Frey at MarketingBestPracties that referrals are it.
They're 'da bomb.
They're better than Christmas!
How different would your life be if you had endless referrals? What would your days be about if people came to you looking for what you have to offer?
"Networking is the art of starting and maintaining relationships. Who knows where they might lead"
- Harvey Mackay
Hmmm ... now what if your days were mostly about "starting and maintaining" relationships??
We already have a feel for what needs to be done for the "starting" part of the networking equation.
But let's face it, that "maintaining" part -- the keeping in touch part -- that's where the referrals come from and somehow, that's where most people fall flat on their faces.
Who really has the time?
Well, if you were to ask Joe Girard, he'd tell you you'd better find a way if you want to be getting those endless refferals that successful small businesses thrive on.
So I'm here to offer you a solution, a tool to try out, that could bring you those endless referrals.
What would endless referrals mean to your day?
When you want to find out, give a holler and we'll put something together for your situation ... together :)